We started writing UMW with the intention of printing it, just like Steve’s old books; however, once we analyzed the pros and cons of an e-book, that format won out for a number of reasons:
1) When the book was finished, we were able to put it online immediately—no waiting a month or more for it to be printed.
2) You get full-color photos throughout. It’s very expensive to do color images in a printed book. When we saw all the color photos in place in UMW, it made a dramatic difference in the presentation, and we had no doubt that readers would prefer vivid color images over black and white. You’ll especially appreciate the various color pics we took in the gym before and after X-Rep training. Many of them are quite dramatic and have to be in color for you to get the full impact and detail.
3) You get the book immediately; you don’t have to wait three to four weeks for it to be packaged and shipped. The Web makes getting the book instantaneous.
4) An e-book is easily corrected. If something in the book needs adjusting, we can ammend it and replace the uncorrected version in a matter of minutes.
Of course, the downside is that once you purchase it, the book resides on the hard drive of your computer in PDF form. There’s not a hardcopy version you can take on a trip to read or keep in the bathroom; however, you can store it on your mobile device or print it out. Then you have a version with you at all times for handy reference.